The MasterCard Foundation Fund for Rural Prosperity

Innovation Competition Open!

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The MasterCard Foundation Fund for Rural Prosperity aims to improve the lives of 1,000,000 people living in poverty in Africa by enabling businesses to begin or expand financial services in rural areas of Sub-Saharan Africa.

If you are an organization with an innovative financial product, service or delivery platform which is capable of reaching those without financial access, then apply for funding today.

Competition closes 15th March 2015

APPLY NOW

  • Transforming lives

    by Supporting Financial Innovation

  • Transforming Lives

    with Innovative Rural Finance Solutions

  • Transforming Lives

    by Expanding Rural Financial Services

  • Transforming Lives

    by Supporting Financial Innovation

  • Transforming Lives

    by Supporting Financial Innovation

Innovation
Competition

Businesses can apply for financial support to develop and test new models for financial services designed to improve the lives of rural poor people in Africa.

LEARN ABOUT THE OPPORTUNITY

Scaling
Competition

Once existing ideas have been proven, businesses can apply for financial support to scale financial products, services or processes in order to benefit more people currently living in poverty in rural Africa.

LEARN ABOUT THE OPPORTUNITY

  • What is The Fund?

    The MasterCard Foundation Fund for Rural Prosperity is a $50 million challenge fund to extend financial services to people living in poverty. Read More

  • Why The Fund?

    Sub-Saharan Africa is growing rapidly but the pattern of growth has increased inequality and not led to substantial poverty reduction. Read More

  • How will The Fund help?

    The Fund will ensure 1,000,000 people in rural Africa have access to appropriate savings, credit and insurance services. Read More

Transforming Lives by Supporting Financial Innovation

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The majority of rural households in Sub-Saharan Africa remain financially excluded. Over 70 percent of these families derive a large portion of their income from agricultural activities. Many financial service providers lack the knowledge and capacity to develop appropriate products and services that would enable the rural poor and smallholder farmers to become financially included.

What's happening

  • Kenya Launch
    20 Jan 2015

    Event at Serena, Nairobi on Tuesday, 20 January, 2015 from 7 am to 10:30 am

    Press Release

  • Ghana Unveiling
    22 Jan 2015

    Event at African Regent Hotel, Accra on Thursday, 22 January, 2015 from 9 am to 11 am.

  • Zambia Unveiling
    23 Jan 2015

    Event at Taj Pamodzi Hotel, Lusaka on Friday, 23 January, 2015 from 7:30 am to 10:30 am

  • Cote d'Ivoire Unveiling
    26 Jan 2015

    Event at Hotel Tiama, Abidjan on Monday, 26 January, 2015 from 9 am to 11 am.

  • Mozambique Unveiling
    30 Jan 2015

    Event at Southern Sun, Maputo on Friday, 30 January, 2015 from 9.00 am to 10:30 am

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